The Notre Dame Fighting Irish are one of the only big name programs that will likely never have their own network to showcase some of the biggest games of the past. However, that might change going forward after they announced a social media partnership with Bleacher Report.
Bleacher Report announced this new partnership on Thursday and it will give fans an in-depth look at what goes on behind the scenes in South Bend. It certainly seems to take a big step towards the ever-changing world of social media.
The start of something new.@NDFootball x @BleacherReport
Coming this fall… #BRxNDhttps://t.co/DBptfwQcoB
— Bleacher Report (@BleacherReport) August 4, 2016
The Fighting Irish will now have an even bigger presence on the world of social media and it should be very interesting to see what this all means for the team going forward. They released a statement on the new partnership on Thursday.
“The B/R social team will be embedded with the football program in South Bend and travel with the team to road games during the entire season to create custom content for the program’s national fan base.
The collaboration will consist of full behind-the- scenes access to the Notre Dame football team including practice, locker room, game day activities, home and away games, travel, academic classrooms and a wide array of student and campus life. The array of content will include a weekly video feature, Facebook Live streams, short shareable social packages and game day Snapchat takeovers, distributed across Bleacher Report’s website and Team Stream mobile app — reaching more than 250 million users — along with B/R social platforms with an audience of more than 200 million fans.”
Last year, the Fighting Irish gave fans an look into their locker room with a Showtime documentary following four-star safety Devin Studstill. This partnership pushes those social boundaries even further.
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