It wasn’t that long ago that Marshawn Lynch was drawing the ire of fans and media for his reluctance to speak at press conferences. He appears to be singing a different tune these days.
On Tuesday, a report on Fortune.com said that Lynch was set to be the subject of a new show on Facebook Watch, the social media giants new video streaming platform. Reports say that Facebook will be paying Bleacher Report millions to produce 10-15 minute segments of Lynch in the middle of various antics.
In the first episode, he takes racing car lessons that are ended prematurely after he ruins the tires on the car.
Lynch made his return to the NFL this season for his hometown Oakland Raiders. With the Raiders moving to Las Vegas, Lynch has said that he felt a sense of duty to play in front of his true hometown fans while he had the chance.
The deal between Facebook and Bleacher Report includes exclusive access to the content featuring Marshawn Lynch for a specified amount of time for Facebook.
After that period of time expires, Bleacher Report owns the content and can use it however they see fit.
Marshawn Lynch is an entertaining, fun-loving fan favorite type, and the show is likely to draw a number of viewers for the first few episodes. How many more episodes viewership will stick around for, though, is highly questionable.
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