When it comes to nicknames for their fans, there is not one team more possessive than the Texas A&M Aggies are of the 12th Man moniker. They are so possessive that they had a bit of a legal struggle with the Seattle Seahawks over who was the originator and rightful owner of the name.
The Aggies were awarded possession of the name, but the Seahawks still want to use it to describe their fans. ESPN’s Darren Rovell reported Thursday that the NFL team had reached a deal with the SEC team to use the term for the next five years.
The Seahawks will pay an undisclosed royalty fee to use the term only in the Pacific Northwest and at their home stadium. The Seahawks will no longer use “12th Man” in its ring of honor or in its social media handles.
“We are obviously pleased to have in place the new agreement with the Seattle Seahawks that serves to control and minimize any use of Texas A&M’s trademark ’12th Man’ by any entity other than Texas A&M and its authorized licensees,” said Texas A&M system chancellor John Sharp, in a statement.
Currently, the Seahawks own the rights to “12,” “The 12s,” and “We Are 12s.” The Aggies are plenty excited to be able to use this nickname as the sole proprietors of the “12th Man.”
Now only if it can help them win some games.