The Virginia Tech Hokies travel to South Bend this weekend for a big matchup with the Notre Dame Fighting Irish.
While there will be plenty of fans in attendance for the game, one person who will not be there is former Hokies head coach Frank Beamer, who coached the team for 28 years.
Rather than make the trip to South Bend to root on his former team, Beamer will be taking in a beauty pageant; Miss Virginia, to be exact.
You can't make this up, Coach Beamer just told the @NBCSports crew that he can't make the game at ND because he's judging a beauty pageant
— Virginia Tech Football (@HokiesFB) November 16, 2016
Beamer will actually be a guest speaker at the pageant.
“He is actually giving the girls a pep talk like he would do the football players in the locker room,” Kim Nicewonder, executive director of the Miss Virginia USA® and Miss Virginia Teen USA® State Pageant told the Washington Post. “What’s kind of interesting is that his pep talks that he’s used to doing in the locker room, he’s taking it in a little different direction this year and he’s going to be giving a pep talk to the Miss Virginia USA® contestants before they compete in the final night.”
“This is a pep talk on stage, in a glamorous evening gown instead of a football jersey, and he will be presenting his pep talk to a group of beautiful, good-smelling women rather than dirty stinky sweaty football players.”
The pageant takes place at the Moss Arts Center on Virginia Tech’s campus, with the winner being named on Sunday.
Enjoy your time, Coach Beamer!